Nestlé Drumstick - Quest for Cash

National Canadian promotion for Nestlé Drumstick. First prize was $100,000.

The Blue Freezer Quest for Cash as a promotion that ran during the Summer of 2008. It gave consumers and chance at winning $100,000 by searching for clues online. It was an enormous success.

 This project required several POS touch points (English and French) as well as a full website portal.

http://www.bluefreezer.ca/
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